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Make Your Own Conclusions On Economic Imperialisms September 3, 2007

Posted by TheHype in Milwaukee Bucks, Videos , trackback |

Things I learned from the following Nike ad for Yi:

– wearing bandannas means you’re: uber kewl new skool!

– ditto for headband

– a jumpy hip-hop-y beat makes the world a happier place

– crossing your arms in front of your opponents as they inbound means you’ve officially beaten them… and you shall receive their women soon

In short, damn that commercial was dumb. And I’m talking about what Nike’s idea people were trying to do: showing us how Yi is “hip hop” and “shiny new” and amazing baller as supposed to the boring old guys. But the problem is: the other team is so much better! They run better plays (see guy running a back cut) and shoot better from the outside.

Yi’s team however, do lame-o Jason Williams circa Sacramento Kings behind the back passes that for some reason rile up the crowd… I guess the And1 mixtape is still being shipped there.

Also, what is up with the bandanna guy? Look at his reaction around the 0:38 mark (or 0:22 in reverse) What does that even mean?


Comments»

1. JakeNo Gravatar - September 5, 2007

To me this ad says: Move over traditional Chinese people! Yi is much taller than you. And if I remember correctly, he is also 50 Cent.

2. SLAM ONLINE | » Eazy Yi Has a Commercial - September 6, 2007

[…] Hype Guy doesn’t like it, but I think it’s pretty good (in an almost intentionally cheesy way). In fact, I […]

3. DarrenNo Gravatar - September 13, 2007

If you compare this to Damon Jones or Shane Battier’s commercials, you would feel much better/