Are you taking the Google Ads Display Certification Exam and wondering “Charlie is working to improve the quality score of a Google Search ad by improving his expected click-through rate (eCTR).” Look no further; you have come to the right webpage.
What is Google Ads Display Certification course?
Google Display Ads is a course that prepares people to learn Google Ads in an easier way. It’s a free course that gives a lot of helpful information that you can use to grow a business or just to upskill yourself.
Google Display Ads certification course is a comprehensive course that has many tools that can help you better understand the course subject matter. You’ll be able to evaluate the course material through the Google course site.
You’ll be able to follow along with the instructors as they complete the exercises. You’ll be able to explore the material through the course’s videos, articles, and other resources.
Test your ability to use Google Display to deliver results that help you get the most out of your display advertising investment. By becoming certified, users are able to demonstrate that they know how to implement Display campaigns and strategies that achieve specific marketing objectives.
Charlie is working to improve the quality score of a Google Search ad by improving his expected click-through rate (eCTR).
Which of the following actions might improve Charlie’s eCTR?
- Including keywords in his ad text
- Decreasing the bid for the ad
- Improving the speed of his website
- Cloning the ad multiple times
Explanation: It is the inclusion of keywords in his ad text that will help Charlie improve his Google Search quality score by increasing his expected click-through
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