[Answered] Rebecca is a marketing executive at an airline company. She has been asked to plan her company’s online advertising budget on a monthly basis. She’s chosen Google Ads’ Performance Planner to help accomplish this task.

Are you taking the Google Ads Display Certification Exam and wondering “Rebecca is a marketing executive at an airline company. She has been asked to plan her company’s online advertising budget on a monthly basis. She’s chosen Google Ads’ Performance Planner to help accomplish this task.” Look no further; you have come to the right webpage.

What is Google Ads Display Certification course?

Google Display Ads is a course that prepares people to learn Google Ads in an easier way. It’s a free course that gives a lot of helpful information that you can use to grow a business or just to upskill yourself.

Google Display Ads certification course is a comprehensive course that has many tools that can help you better understand the course subject matter. You’ll be able to evaluate the course material through the Google course site. 

You’ll be able to follow along with the instructors as they complete the exercises. You’ll be able to explore the material through the course’s videos, articles, and other resources.

Test your ability to use Google Display to deliver results that help you get the most out of your display advertising investment. By becoming certified, users are able to demonstrate that they know how to implement Display campaigns and strategies that achieve specific marketing objectives. 

Rebecca is a marketing executive at an airline company. She has been asked to plan her company’s online advertising budget on a monthly basis. She’s chosen Google Ads’ Performance Planner to help accomplish this task.

What are two advantages Performance Planner offers Rebecca? (Choose two.)

Select All Correct Responses

  1. Performance Planner integrates with other budgeting software, such as QuickBooks.
  2. Performance Planner leverages machine learning for forecasting.
  3. Performance Planner forecasting is powered by billions of Google searches conducted each week.
  4. Performance Planner will help her identify funds from other operational budgets to allocate to marketing.
  5. Performance Planner is free to use with any merchant-hosted storefront.

Explanation: Rebecca is a marketing executive at an airline company and she is using Performance Planner’s machine learning feature to forecast. Performance Planner’s forecasting power is generated by billions of Google searches conducted each week which has become the solution for Rebecca. On a monthly basis, she is in charge of planning the advertising budget for her company’s online marketing campaigns. In order to help her complete this task, she has chosen Google Ads’ Performance Planner.

Conclusion

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