[Answered] why is optimizing customer touchpoints online beneficial for businesses?

Are you taking the Google Digital Garage module 4 exams and wondering “why is optimising customer touchpoints online beneficial for businesses?” Look no further; you have come to the right webpage.

What is Google’s Digital Garage Course?

Google Digital Garage is a course that prepares people to learn digital marketing. It’s a free course that gives a lot of helpful information that you can use to grow a business or just for fun.

Google’s Digital Garage course is a comprehensive course that has many tools that can help 

you better understand the course subject matter. You’ll be able to evaluate the course material through the Google Digital Garage course site. 

You’ll be able to follow along with the instructors as they complete the exercises. You’ll be able to explore the material through the course’s videos, articles, and other resources.

The Google Digital Garage course is created for people who are trying to break into the technology field. So If you’re interested in this field, this Google Digital Garage course will be a great resource for you!

3. Why is optimising customer touchpoints online beneficial for businesses?

  1. It allows brands to add pop-up ads at every point of the customer journey, ensuring high visibility
  2. It gives businesses the opportunity to save money on online advertising
  3. It provides customers with value every time they come into contact with a brand, helping build trust
  4. It gives businesses an opportunity to collect more data from potential customers

Explanation: From the moment your potential customer discovers your brand to the moment they choose to purchase from you, touchpoints are the points of customer contact. 

Optimization of customer touchpoints can provide them with the added value they may not have expected. Basically, The customer feels more inclined to trust a brand if it provides them with additional help or value.


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